Rancho Abandonado

Single Art

Objective:

Design an album cover for Rancho Abandonado by Pepe Luna Y Sus Profetas Band. The album is about a Mexican immigrant reflecting back on what he had to give up to pursue an economically better life.

Solution:

The design and color palette is created to reflect the general outlook of the album, which is somber but expressively vibrant. The design began with a photoshoot of Pepe Luna. The picture was chosen and designed to paint him as a man that is very contemplative, but also sure of himself. The design has prominent style elements of traditional Mexican album covers, yet feels modern and fresh.

Keywords:

Art Direction, Album Cover, Print Design